Malaysia’s Desaru Coast emerges as prime real estate investment destination

Malaysia and Johor listed among top markets for Asian property buyers in 2020

Desaru Coast, Malaysia (April XX, 2021) – Malaysia offers a vibrant culture, easy access to other regional economic hubs and attractive investment returns in a young and dynamic country that will likely see sustained economic growth in the decade ahead.

According to a 2020 study from Juwai, an international property market platform, the country now ranks among the top five preferred countries for Asian real estate investors, with Johor placing in the top five buyer destinations within Malaysia. Juwai IQI’s Malaysia Residential Property Index 2020 also notes continued confidence in the country’s real estate market despite COVID-19, with Johor having the highest projected average property price increases compared to other states.

On Johor’s Desaru Coast, recent economic and infrastructure developments have indeed transformed the destination into a desirable market for real estate investors looking for beachfront properties.

“The current global pandemic has reshaped the real estate market in destinations like Desaru Coast that benefit from a prime beachfront location, luxury offerings and connection to major cities,” said Mr. Micah Tamthai, Vice President of Real Estate, Minor International. “It has underscored the importance of nature and space, wellness and well-being, and working or running a business from virtually anywhere. All of these trends have positively affected demand for products that address them – including our Anantara-branded luxury residences.”

“For those who are looking to earn rental returns from their real estate investment, we are seeing a similar shift in demand in the tourism industry,” added Mr. Tamthai. “With the pandemic reviving interest in domestic tourism and with off-the-beaten-path destinations like Desaru Coast now accessible to a more diverse group of travellers, we think the timing could not be better for those looking to benefit from first-mover advantage as a pioneering investor in this nascent market.”

Hotel room rates have been steadily rising in Desaru Coast and are expected to continue to perform well post-pandemic. In their March 2021 market report on Desaru, Horwath HTL – a hotel, tourism and leisure consulting firm – notes that recent openings of the first luxury hotels in the area have created pent-up demand for higher-end accommodation, and these hotels have enjoyed healthy occupancy because of their unique positioning, differentiated product offerings and lower room numbers.

To encourage domestic and international tourism, the Malaysian government has conceived a multi-billion-dollar Desaru Coast Master Development Plan, aimed at creating a premium integrated destination for those seeking an authentic beachside experience. Desaru Coast now features a variety of hotels and resorts, two championship golf courses, an adventure waterpark, a waterfront retail village and a convention centre, with a wellness centre, duty-free shopping and more retail spaces being planned in the near future. Additional infrastructure will include a jetty terminal connecting Desaru Coast to the future Tanah Merah Ferry Terminal and a bridge potentially linking nearby Pengerang to Changi, to further boost travel from and to Singapore and beyond.

Minor International, one of the largest hospitality, restaurant and lifestyle companies in Asia Pacific, is the co-developer of Anantara Desaru Coast Residences, the destination’s first resort branded residences, together with Themed Attractions Resorts & Hotels (TAR&H), a subsidiary of Khazanah Nasional Berhad. Anantara Desaru Coast Residences features 20 three- and four-bedroom luxury villas – each with between 3,100 to 6,426 square feet of fully furnished living space, a private infinity pool and direct access to the beach. The residences are situated along 17 kilometers of pristine beach facing the South China Sea and managed, maintained and serviced year-round by the five-star Anantara Desaru Coast Resort & Villas. Owners and residents benefit from full access to the resort’s world-class facilities, including a private beach, a lagoon pool, an ocean-fronting infinity pool, Anantara Spa, a fitness centre, kids’ and teens’ clubs and a variety of restaurants.

Anantara Desaru Coast Residences’ three- and four-bedroom private pool villas are available for purchase at a starting price of MYR 7.5 million. For information about Anantara Desaru Coast Residences, please visit www.anantaradesaru-residences.com. A private viewing can be arranged by contacting +60 19 241 2296 or [email protected].

About Minor International

Minor International (MINT) is a global company focused on three core businesses: hospitality restaurants and lifestyle brands distribution. MINT is a hotel owner, operator and investor with a portfolio of 530 hotels under the Anantara, Avani, Oaks, Tivoli, NH Collection, NH Hotels, nhow, Elewana, Marriott, Four Seasons, St. Regis, Radisson Blu and Minor International brands in 55 countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe, South and North America. MINT is also one of Asia’s largest restaurant companies with over 2,200 outlets system-wide in 26 countries under The Pizza Company, The Coffee Club, Riverside, Benihana, Thai Express, Bonchon, Swensen’s, Sizzler, Dairy Queen and Burger King. MINT is one of Thailand’s largest distributors of lifestyle brands and contract manufacturers. Its brands include Anello, Bodum, Bossini, Brooks Brothers, Charles & Keith, Esprit, Etam, Joseph Joseph, OVS, Radley, Scomadi, Zwilling J.A. Henckels and Minor Smart Kids.

MINT’s luxury real estate developments are currently located in Indonesia, Malaysia, Mozambique, Thailand and United Arab Emirates.

For more information, please visit www.minor.com.

About Anantara

Anantara is a luxury hospitality brand for modern travellers, connecting them to genuine places, people and stories through personal experiences, and providing heartfelt hospitality in the world’s most exciting destinations. The collection of distinct, thoughtfully designed luxury hotels and resorts provides a window through which to journey into invigorating new territory, curating personal travel experiences.

From cosmopolitan cities to desert sands to lush islands, Anantara connects travellers to the indigenous, grounds them in authentic luxury, and hosts them with passionate expertise. The portfolio currently boasts over 40 stunning hotels and resorts located in Thailand, the Maldives, Indonesia, Vietnam, China, Cambodia, Malaysia, Sri Lanka, Mauritius, Mozambique, Zambia, the UAE, Qatar, Oman, Tunisia, Portugal and Spain, with a pipeline of future properties across Asia, the Middle East, Africa and Europe.

For more information on Anantara Hotels, Resorts & Spas, please visit www.anantara.com.

Media Enquiries

Hwee Peng Yeo

Executive Vice President

Glodow Nead Communications

[email protected]

Melissa Wijaya

Director of Marketing, Real Estate

Minor International

[email protected]